DeepSeek's Wild West: When AI Safety Takes a Back Seat

Yvette Schmitter
Feb 01, 2025By Yvette Schmitter

Oh lookie here… this week another AI model is making waves in the tech world! Alibaba released a new version of its Qwen 2.5 model claiming it surpasses DeepSeek. But before we raise a glass or start handing out high fives, we need to look harder at DeepSeek. DeepSeek's big splash last week turned out to be less "breakthrough innovation" and more "breaking through every safety barrier in sight." As the new kid on the block, DeepSeek's R1 apparently never met a content filter it couldn't ignore.

Recent research from Cisco and the University of Pennsylvania revealed concerning findings. The situation is comparable to those horror movie teenagers who, while being chased by a masked killer, run upstairs instead of out the front door, or decide to "split up to cover more ground," or better yet, investigate the strange noise in the dark basement while saying "Hello? Is anyone there?" That's basically what happened when researchers tested DeepSeek's model with 50 different malicious prompts. It failed to stop a single one. It's likened to watching someone in a horror film walk into a cabin in the woods that has a sign saying "DANGER: DEFINITELY HAUNTED, ALL WHO ENTER WILL DIE" written in what appears to be fresh blood on the door, and thinking, "Yep, this seems like a cozy place to spend the night!"

When "Cheaper" Comes at a Cost

DeepSeek burst onto the scene promising a more affordable alternative to the big players like OpenAI. But as DJ Sampath from Cisco points out, there might be a reason for those cost savings – and it's not because they found a magical efficiency breakthrough. It seems they may have skipped the whole "robust security measures" chapter listed in any development handbook.

Think of it like buying a car without airbags, seatbelts or brakes. Sure, it's cheaper, but do you really want to take that ride?

The Jailbreak Express

Here's where things get even juicier. Remember those clever "D.A.N." (do anything now) prompts that used to work on ChatGPT? That's child's play compared to what's possible with DeepSeek's R1. Adversa AI's analysis shows that the model's safety restrictions can be bypassed faster than a Labrador Retriever finding any body of water, including mud puddles to play in.

And we're not talking about sophisticated, never-before-seen attacks here. These are the equivalent of using "password123" as your security key – basic, well-known vulnerabilities that have been making the rounds for years.

Why Should We Care?

Because AI isn't just playing around in sandboxes anymore. When these models get integrated into important complex systems, those "harmless" jailbreaks can cascade into serious business risks faster than you can say "breach nightmare."

The Wake-Up Call

Here's the thing: we can't afford to treat AI safety like an optional feature. It's not only reckless but dangerous to develop without security being at the cornerstone and top of mind. This was never truer during my time at AWS when Werner Vogels always said: "Everything will fail, and everyone's job is security." When companies rush to market with inadequate safeguards, they're not just cutting corners – they're potentially unleashing tools that could be weaponized for everything from spreading misinformation to creating harmful content.

The Regulatory Void

Here's where things get really interesting (and by interesting, I mean concerning). While established players like OpenAI operate under increasing scrutiny and evolving regulatory frameworks, newcomers like DeepSeek seem to be operating in a regulatory wild west. It's like watching someone open a restaurant without health inspections – sure, the food might be cheaper, but do you really want to risk it? Those who've ever had the very personal experience of food poisoning know exactly what that means.

The continued absence of comprehensive international AI safety regulations means we're essentially trusting AI companies to police themselves. And as this case demonstrates, not everyone takes that responsibility as seriously as they should.

The Ethics Gap

Let's be real: ethical AI development isn't just about preventing harmful content – it's about building responsible technology that serves EVERYBODY while protecting users and society. When companies skip safety checks, they're not just cutting corners; they're potentially undermining the entire foundation of AI development.

What Can We Do About It?

1. Do Your Homework: If you're considering implementing AI solutions, make safety features and ethical considerations non-negotiable parts of your evaluation criteria.

2. Require Transparency: We cannot continue to expect someone else to do it or do the right thing. While we are developing new tech at the speed of light, we need to rapidly ramp up and actually implement AI safety measures, independent security audits, and ethical guidelines. Let's stop talking about it and do it.

3. Stay Informed: Keep up with security research, regulatory developments, and understand what makes an AI model truly "production-ready," before you deploy in your enterprise.

I love the way Alex Polyakov from Adversa AI put it, "If you're not continuously red-teaming your AI, you're already compromised." The point is this, it's not just about security testing anymore – it's about creating a comprehensive framework of safety measures, ethical guidelines, and regulatory oversight.

I immediately think of Wimpy's line from Popeye cartoons: "I'll gladly pay you Tuesday for a hamburger today," because in the end, a cheaper AI model might save you money today, but the cost to society could be much higher tomorrow. The time for voluntary compliance and assuming positive intent is over – we need robust regulations and enforcement mechanisms to ensure AI development prioritizes safety and ethics alongside innovation. NOW!